Several promising ideas can still make an incoherent product when combined. Bundling should clarify how the parts support one experience, rather than reward the largest feature list.
IDEO.org's Bundle Ideas method combines useful elements into more developed concepts. IDEO.org Design Kit — Bundle Ideas.
Identify the shared purpose
For a character set, ask whether a proposed accessory, package interaction and story cue reinforce the same intended use. Preserve alternatives that solve a different need instead of forcing every idea into one item.
Review the combination
A feature that worked independently may compete for attention or space in the combined proposal. Test the complete interaction. Keep the reason for including each element so later simplification can remove complexity without losing the concept's essential value.
Source reviewed 25 October 2026. Interpretation and original diagrams: PLUSHIP / Qunhe. Examples are illustrative.
Related reading
Brainstorm Character Interactions Before Listing Accessories
Brainstorming Rules Should Protect Exploration Before Evaluation